Destination Marketing Association International

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When planning a vacation, destination marketing organizations are the go-to place for most consumers. We promoted DMAI (Destination Marketing Association International) as an indispensable trip planning resource. At the same time, we positioned DMO’s and as the official trusted source that provides an insider’s guide travel information. Our ads invited consumers to, “Go Travel Like a Local” by visiting DMAI through Our ads showed excited vacationers fitting right in with the “locals.”


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